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TECHNOLOGY
Social Media - Pinterest
Brands with the Largest Followings
This list features the brands with the largest Pinterest following.
RANK | BRANDS | INDUSTRY | FOLLOWERS |
1 | Etsy | E-commerce | 10.0 million |
2 | HGTV | Media | 5.5 million |
3 | Nordstrom | Retail | 5.5 million |
4 | L.L. Bean | Retail | 5.5 million |
5 | Jetsetter | Travel | 4.4 million |
6 | Lowe’s | Retail | 3.8 million |
7 | Everyday Health | Health & Wellness | 3.6 million |
8 | Social Media | 3.4 million | |
9 | Food Network | Media | 3.1 million |
10 | KEEN | Outdoor Apparel | 3.1 million |
References
BrightAge. (n.d.). Most Followed Businesses on Social Media. Available at: https://brightage.com/most-followed-businesses-on-social-media/ [Accessed 1 December 2025].
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